Many people think that one requires a lot of tools and Themes coupon to design a website. Some people believe that designing a website is a daunting task that can only be done by highly qualified experts. However, this is not true because anyone can design a personal website provided they know the basics of website design.
However, designing and running a website requires great care to make it attractive to visitors. According to a recent survey, about 38% of website visitors tend to leave the site if it is not attractive.
Here is a simplified guide of website design in eight simple steps.
Defining the purpose and strategy of the website
You have to define the purpose of your site. You should have a unique selling point (USP) that is engaging and authentic. What you aim at achieving should be clear right from the beginning.
With a clear purpose, you will easily adopt the right strategy. A clearly defined purpose and strategy are the key factors to the success of your site. You will be in a position to customize and improve your site to meet the specific needs of the customers.
Research on Website Design Trends
It is important that you check on what other designers are doing. You will learn a few concepts from the available design trends. Some of the current trends include micro-interactions, brutalism, and Chatbot support.
Select Your Platform
There are several website building and eCommerce platforms that help one to create a website without coding. You can use WordPress, Wix, Squarespace, Weebly, Shopify, Wix eCommerce, and BigCommerce. Your work is to select the appropriate platform that fits your purpose.
Select a Theme/Template
A template will define the layout of our website. Depending on the platform you have chosen, the templates are available in different layouts, themes, and colors. Therefore, you should choose the most appropriate template, depending on your purpose.
Choose Your Branding
Your branding should be related to the color scheme, imagery, and font style. Your brand should be coherent with these elements to ensure that they all portray the same message to your clients.
Optimizing Your Content
You need to think about your content positioning and optimization. The content should be optimized so that it is ranked higher on search engines. You will, therefore, need to have the basic knowledge of search engine optimization (SEO).
Publish the Website
The website is now ready to be published. Before publishing, you can request your colleagues or family to provide a review of the website in the preview mode. Ensure you check that all links are working correctly before publishing.
Analysis and Improvement
You should take your time to analyze your site. Check the performance and the behavioral metrics of your website. Then improve where necessary. You are now a proud designer and owner of your website.
Many people think that website design is a reserve for the computer gurus and design experts. However, this is not true because anybody can design his or her website without any background knowledge of coding. The above eight steps provide a detailed guide on how to design a website.